Breaking Barriers at Full Throttle: Women Who Own the Short Track!

This podcast episode, sponsored by Women in Motorsports North America (WMNA), features a conversation with three prominent female drivers: Erin (Crocker) Evernham, Alison Sload, and Taylor Ferns. Hosted by Crew Chief Eric from the Motoring Podcast Network and Lauren Goodman from the Revs Institute, the discussion celebrates International Women's Month by exploring the drivers' early passions, challenges faced, and their experiences in the male-dominated world of short track racing. The drivers share their personal stories, from jumping into cars at young ages to overcoming gender biases and securing sponsorships. They stress the importance of mentorship, visibility, and community support in fostering the next generation of female racers. The episode also sheds light on the financial and sponsorship dynamics within the motorsport industry and the role of organizations like WMNA in promoting diversity and inclusion. The session concludes with the drivers reflecting on their future plans and offering advice to young women aspiring to join the world of motorsports.

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00:00 Meet the Phenomenal Female Drivers: Erin, Taylor and Alison!
01:29 Alison's Journey into Racing
02:11 Taylor's Racing Background
02:54 Erin's Early Racing Days
03:24 Growing Up at the Track; Challenges and Motivation in Racing
10:29 The Winning Mindset
12:19 Memorable On-Track Battles
16:27 Opportunities and the Future of Women in Racing
24:29 Discussing the Financial Aspects of Racing; Sponsorship Challenges in Sprint Car Racing
31:13 What are the commitments and ROI for Sponsors?
36:27 Women in Motorsport North America (WMNA)
39:30 Encouraging Young Women in Racing
45:35 Future Plans and Reflections; Closing Remarks and Acknowledgements

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This episode was sponsored by The International Motor Racing Research Center (IMRRC), The Society of Automotive Historians, The ACO USA, Women In Motorsports North America in partnership with The Motoring Podcast Network.