Tuesday Mar 10, 2026
Rolling Twenties, Roaring Art: What French Automotive Mascots Teach Us About Heritage

In this episode of The Logbook, our History of Motorsports Series, Lauren Goodman - Associate Curator of exhibitions at REVS Institute - discusses her award-winning exhibition on French automotive mascots from the interwar period, exploring their cultural significance and preservation challenges. The talk delves into the history of these mascots, their design processes, and the importance of documentation and collector-institution collaboration for future generations. She emphasizes the need for more cross-disciplinary studies and technological applications in automotive heritage, highlighting significant works and potential research pathways.
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01:43 The Journey into French Mascots
03:26 Research and Exhibition Insights
04:39 Challenges in Automotive Heritage
08:33 The Role of Collectors and Institutions
15:25 Technological Advances in Research
18:36 The Future of Automotive Mascots
20:48 Closing Remarks and Credits
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This episode is part of our HISTORY OF MOTORSPORTS SERIES and is sponsored in part by: The International Motor Racing Research Center (IMRRC), The Society of Automotive Historians (SAH), The Watkins Glen Area Chamber of Commerce, and the Argetsinger Family - and was recorded in front of a live studio audience.
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