Explore HyperFest: The Ultimate Automotive Lifestyle Event (Chris Cobetto)

This episode of Break/Fix podcast features Chris Cobetto, founder of HyperFest, and Matt Rocholl, social media and marketing director for HyperFest. They discuss the inception and evolution of HyperFest, a premier automotive lifestyle event now in its 20th year, initiated as part of the National Autosport Association's (NASA) growth on the East Coast. The discussion covers the event's multi-faceted activities including road racing, drifting, off-roading, rallying, and unique contests like the Power Wheels downhill race. They reflect on operational lessons, challenges faced, and the festival's impact on the automotive community. Looking forward, they anticipate the continuous growth and potential expansion of HyperFest, emphasizing the importance of family and community in motorsport culture.

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00:00 Technical Issues Disclaimer
00:52 HyperFest Overview
01:25 Meet the Guests: Chris Cobetto and Matt Rocholl
01:57 The Birth of HyperFest; Early Challenges and Successes
05:24 First HyperFest Event
08:05 Lessons Learned and Evolution
13:34 HyperFest's Influence and Market Readiness
15:02 What is HyperFest?
16:38 Off-Road Adventures at VIR
21:50 Unique Events at HyperFest
24:15 Introduction to HyperFest 24:45 Fun and Games at HyperFest
27:51 Logistics and Planning for Attendees
29:49 Ticketing and Costs
30:54 Activities and Events
37:46 Future of HyperFest
43:13 Embracing the EV Revolution
45:41 Conclusion and Final Thoughts

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